Value Proposition Design for Industry 4.0

Now, more than ever, Australian manufacturers should be thinking about their businesses in a new way: how can I improve and transform my business, using digital technologies and business model innovation, to change the way I can create, deliver and capture value, be more resilient, cost competitive and future-ready?

A great value proposition is at the heart of every great business model: what value do we deliver to the customer, which customer problems do we solve, and which customer needs are we satisfying? Designing good value propositions is therefore an important step in the creation of new business models.

Value Proposition Design for Industry 4.0 training will cover:

  • What is a value proposition?
  • Why a value proposition?
  • Design & testing a value propositions
  • Customer profile canvas
  • Value proposition map/canvas
  • Common mistakes

These frameworks will help you address customer jobs, pains points and gains with your product/service offerings.

In a follow-up to the Business Model Innovation for Industry 4.0 webinar, the Advanced Manufacturing Industry 4.0 Hub will explore Value Proposition Design more deeply as part of an ongoing series of Industry 4.0 training modules, to support manufacturing & process related industries (including Food & Beverage, Meat processing, Dairy, Agri-business, Defence, Pharmaceuticals etc).

The workshop is aimed at manufacturing business owners or senior leaders with the responsibility for the development and evolution of a company’s business model. There are limited places available.

Businesses can use this time to find opportunities and test new ways of working, keep people motivated and engaged to transform their business.



Training date: 28/04/20
Starting time: 8:30am, duration 1hr
The training will be delivered virtually via webinar.
Further details to access the training will be provided after registration.

This training is being delivered in partnership with the Victorian Government, Department of Jobs, Precincts and Regions.


Tuesday 28 April 2020


8:30am - 9:30am



More Info

Register Here
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Swinburne Advanced Manufacturing Industry 4.0 Hub


Swinburne Advanced Manufacturing Industry 4.0 Hub
0411 450 879
Register Here

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